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United Kingdom

Post Graduate(PG)

£12,600 (INT)

1 year full-time

Fall and Spring

IELTS 6.0 (with a minimum of 5.5 in all sections). 2:2 degree.

🔍 Advanced Knowledge: Gain in-depth understanding of theories and practicalities of place branding, informed by current practice and research. 📚🌍

🌐 Global Awareness: Develop a critical awareness of current issues and global trends in place branding. 🌎📈

🎨 Brand Strategy: Learn to create place brand strategies considering practical, political, socio-economic, and creative factors. 🏙️🗺️

Skills You’ll Gain:

Managerial Competency: Master the implementation strategies for place branding and navigate the complex context of your field. 👔📊
Strategic Action Plans: Develop comprehensive plans for place branding, integrating socio-economic, social, and cultural factors. 📝📋
Competitive Branding: Construct innovative and competitive brand strategies for places. 🚀🏆
Leadership & Collaboration: Demonstrate leadership through effective collaboration with stakeholders and industry practitioners. 🤝💼
Research & Project Management: Enhance your skills in qualitative and quantitative research methods, writing, and project management. 🔬📊🗂️

Diverse Career Pathways: Access a wide range of roles in both private and public sectors, including branding, communication, public relations, community engagement, and stakeholder management. 🌟🏛️
Marketing Opportunities: Find roles in the tourism and hospitality sector, cultural institutions, museums, galleries, attractions, and promotional agencies. 🏨🎨
Public Sector Expansion: Explore new opportunities in BIDs (Business Improvement Districts), boroughs, councils, small towns, and urban centres. 🏙️🗳️
Private Sector Roles: Pursue careers in advertising and PR agencies, property management, and development sectors. 🏢📈
Festivals & Events: Discover opportunities in festivals, public art, cultural events, and retail development. 🎉🖼️🛍️

Place Branding MA