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International Marketing

International Marketing

Bangor University

Location

United Kingdom

Qualification

Post Graduate(PG)

Fees

Duration

1 year

Next intake

Fall and Spring

Entry score

IELTS: 6.0 (with no element below 5.5), Pearson PTE: a score of 56 (with no element lower than 51), Cambridge English Test – Advanced: 169 (with no element lower than 162)

The International Marketing program at Bangor University is designed to equip students with the knowledge and skills necessary to succeed in the dynamic global marketplace. This program focuses on the principles of marketing while emphasizing the unique challenges and opportunities presented by international markets. Students will explore various aspects of marketing, including market research, consumer behavior, branding, and digital marketing strategies, all within an international context.

Throughout the course, students will engage in practical projects, case studies, and real-world applications, allowing them to develop a comprehensive understanding of marketing strategies that transcend borders. With a focus on developing critical thinking and analytical skills, this program prepares graduates to become innovative marketers capable of making strategic decisions in a global environment.

Upon completing the International Marketing program, students will be able to:

  1. Understand and apply key marketing concepts in international contexts. 🌐
  2. Analyze and interpret market research data to inform marketing strategies. 📊
  3. Develop and implement effective marketing campaigns for diverse markets. 📣
  4. Evaluate consumer behavior and its impact on marketing decisions. 🛍️
  5. Utilize digital marketing tools and platforms for global reach. 💻
  6. Demonstrate effective communication and presentation skills in a multicultural environment. 🗣️
  7. Critically assess the ethical implications of marketing practices. ⚖️
  8. Collaborate effectively in teams to solve complex marketing challenges. 🤝

  1. Global Perspective 🌍: Immerse yourself in a curriculum that emphasizes international marketing strategies and practices, preparing you for the global market.
  2. Experienced Faculty 👩‍🏫: Learn from knowledgeable faculty members with industry experience and academic expertise in international marketing.
  3. Hands-On Learning 🎓: Engage in practical projects, case studies, and internships that provide real-world experience and enhance your employability.
  4. Diverse Community 🌈: Join a vibrant, multicultural student community, fostering collaboration and networking opportunities with peers from around the world.
  5. Strong Industry Connections 🤝: Benefit from Bangor’s partnerships with businesses and organizations, giving you access to valuable resources and career opportunities.
  6. Beautiful Campus 🌳: Study in a picturesque setting surrounded by stunning landscapes and a supportive atmosphere that encourages personal and academic growth.
  7. Research Opportunities 📚: Get involved in cutting-edge research in international marketing, contributing to the advancement of knowledge in the field.
  8. Flexible Learning Options 📅: Choose from various study formats, including full-time and part-time options, to fit your lifestyle and commitments.

Choosing Bangor University for International Marketing means investing in a future filled with opportunities in a dynamic global marketplace! 🚀

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