Course Description: The Business Administration: Data Analytics program is designed to equip students with the skills and knowledge needed to analyze and interpret data to drive business decision-making. This course blends business administration principles with advanced data analytics techniques, preparing students for leadership roles in the data-driven business world.
Key Components of the Course:
- Fundamentals of Business Administration
: Understand core business concepts, including management, marketing, finance, and operations, with a focus on how data analytics can enhance these areas. - Data Analytics Techniques
: Learn various data analysis methods, such as statistical analysis, data mining, and predictive modeling, to uncover insights from complex datasets. - Business Intelligence Tools
: Gain proficiency in industry-standard tools and software used for data visualization, reporting, and business intelligence, such as Tableau, Power BI, and Excel. - Data-Driven Decision Making
: Explore how to use data to inform strategic business decisions, optimize processes, and improve organizational performance. - Ethics and Data Privacy
: Study the ethical considerations and privacy issues related to data collection, analysis, and use, ensuring responsible data management practices. - Project Management
: Develop skills in managing analytics projects, including defining objectives, collecting and analyzing data, and presenting findings to stakeholders. - Capstone Project
: Apply your knowledge in a real-world project, working with actual business data to solve a complex problem or make strategic recommendations.